Product Feeds

Feeds are the pipe between an advertiser's product database and a TikTok catalog ¹. One catalog can have many feeds.

Two feed modes

Mode	Details
Auto-upload with URL (recommended)	http / https / ftp / sftp with optional username + password. Upload frequency: Daily / Hourly / Monthly. Timezone selectable 3.
Upload file manually	In Sprinklr: .xls, .xlsx, .csv, .tsv, .xml. The TikTok API only accepts CSV — Sprinklr transforms client-side before sending 3.

Feed lifecycle

1. Create feed (URL or file).
2. TikTok ingests rows at the scheduled frequency (or once, for manual).
3. Each product enters the audit queue.
4. Approved products become eligible for ads.
5. Advertiser defines product-sets over the catalog and consumes in ads.

API reference

See Catalog Feeds API (v1.3) for the full endpoint list. Quick reference ²:

• POST /open_api/v1.3/catalog/feed/create/ — create
• GET /open_api/v1.3/catalog/feed/get/ — list or fetch one
• POST /open_api/v1.3/catalog/feed/update/ — update
• POST /open_api/v1.3/catalog/feed/delete/ — delete
• GET /open_api/v1.3/catalog/feed/log/ — last 10 operations
• Schedule-status update — pause/resume a scheduled feed

Debugging

Feed log (/feed/log/) shows last 10 operations on the feed. For per-product issues, use [[products-api|/catalog/product/log/]].

Sprinklr UX

Sprinklr mirrors TikTok's field set one-for-one — see sprinklr-tiktok-catalog-management for the UI flow: Manage Catalog → Add New Feed → Name, Feed Type, URL, Credentials, Upload Frequency, Timezone.

Related

• catalog-fundamentals
• product-sets
• Feeds API reference
• Products API reference
• sprinklr-tiktok-catalog-management

References

1. Catalog Feeds API reference — TikTok Marketing API v1.3(accessed Apr 21, 2026)
2. CatalogApi — tiktok/tiktok-business-api-sdk (Python)